Why We Love Being Sustainable

A rainbow of ethical, sustainable clothes for kids.

We believe in making ethically and sustainably sourced clothes, environmentally friendly and made with love. All our garments are certified by the Global Organic Textile Standard (GOTS) to ensure they meet strict environmental standards for the production of textiles. 


Stay true to your values.

Stay true to your values and never compromise when caring for people, the planet and animals. To be certified as a GOTS-certified sustainable producer, we must meet specific criteria related to its operations and processes. These criteria include minimising water consumption and reducing waste output, among others.


Your clothes are produced in a safe and clean environment.

All of our products are manufactured under strict ethical standards. We ensure your clothes are made in a safe and clean environment by well-trained employees who have the right to trade union meetings, safety gear and social benefits.


Treat people fairly.

We care about people. That's why we are Fair Trade and pay our factory workers a fair living wage, and all our products are created in factories that meet strict ethical standards. It's the proper way to run a business.


A seal of approval.

When choosing a sustainable product, it's essential to look for GOTS certification wherever possible. The instantly recognisable badge will help ensure you're buying a responsibly produced product and supporting a company doing its part to protect the environment.


We use 100% GOTS Certified organic cotton in all our clothing and don’t use any animal by-products.


GOTS supports the Sustainable Development Goals

GOTs - Sustainable Development Goals

Want to learn more? Read about how we make the cutest sustainable baby clothes on the planet!

Or find out how to make your little one's wardrobe more sustainable.